Link designed a comprehensive 6 month journey consisting of 8 innovation workshops based on design principles, 12 intrapreneurship sessions to develop, test and validate their MVPs, a 5 day product bootcamp to take the MVP to development stage as well as learning expeditions in Bengaluru & Mumbai.
Read how the final project was executed in collaboration with startups in the city of Pune.
Discover how we our 1-day problematization workshop, anchored in design thinking principles helped the team to uncover and define problem statements that can be solved through collaboration with startups.
Read this case study on the approach we took to train the team working on automotive interior systems on taking a user-centric approach when building products, testing assumptions early on as well as activating the build stage of new products with key stakeholders.
Link worked with 30 select teams for a series of workshops focused on problematization, value proposition, user journey mapping, business model canvas and storytelling. Read this case study on how this support enabled teams in refining their ideas and ensuring alignment with their organisation’s key objectives of market desirability, business viability and technology feasibility.
Read how the 5 day sprint led an interdisciplinary team of designers, marketing managers and product developers to create a digital solution rooted in the needs and behaviour of the ‘browsing persona’ buyer that would host new-age, quirky D2C brands.
Learn how the sprint proved to be an effective way to kickstart the project and build high fidelity prototypes of the end-to-end digital experience.